RK&A at the Southeastern Museums Conference

We’re staying busy with multiple conferences and events this fall season! Next week we will be in Jackson, MS for the Southeastern Museums Conference where we will share and listen about this year’s theme: Museums Rise Up! Research Associate Erin Wilcox will present a session with Lauren McMurtray, Assistant Director of Development at the Mississippi Children’s Museum, about building capacity for evaluation. Details about the session are below. Hope to see you there!


Monday, October 8, 2:45pm

Building Capacity for Evaluation in Your Institution

An in-house evaluator and an evaluation consultant discuss the value of growing capacity for conducting audience research and evaluation. Panelists will define capacity building, explain the basic elements of evaluation, and give tips for museums looking to conduct evaluation studies. Attendees will be invited to plan an evaluation scenario.

Location: Surrey II Room

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